INVITATION
Hospitality Net (HN) and New Pantheon are inviting you to participate in a unique opportunity to share insights and expert opinions on a virtual, global thought-leadership platform called the 'HOSPITALITY BRANDING World Panel'.
ABOUT THE PANEL
This World Panel explores how hotel brands, large and small, corporate and independent, shape perception, culture, and value in an evolving marketplace. Led by global experts in strategy, design, and operations, the panel examines how identity is built, lived, and sustained—from repositioning heritage assets to launching new lifestyle concepts. Through diverse viewpoints, contributors share insights on authenticity, differentiation, and emotional connection—revealing how branding unites business strategy with human experience.
Beginning in Q4 2025, leading branding and design experts from across the hospitality industry will collaborate to explore the evolving role of brand identity in shaping guest experience, culture, and value creation. Panel contributors will share perspectives on topics such as differentiation, storytelling, and the emotional connection between guests and brands. The panel will run for an initial period of one year, during which we aim to publish 12 expert viewpoints—one each month. Click here to see a sample World Panel.
TIME COMMITMENT
On a monthly basis, you will receive an email inviting you to submit your personal take/opinion based on a viewpoint/question that is formulated by a participating academic. As a panelist, we ask you to submit a short and concise opinion/answer which should not be longer than 3 paragraphs. This should not take you any longer than 15 minutes to redact.
GLOBAL EXPOSURE
As a participating panelist, your contributions and opinions will gain premium exposure on Hospitality Net, the #1 B2B portal for hoteliers (see sample viewpoint).
READY TO JOIN?
As a respected thought-leader in the hospitality industry, your input is invaluable, and we believe that your participation in this virtual panel will be of great benefit to all involved. We anticipate a lively discussion and the sharing of knowledge and ideas that will help shape the future of the industry.
Please join us in this exciting initiative by registering your interest to participate.
Sean Danson, Founder, CEO, Brand Architect | New Pantheon. You can reach me at [email protected], https://www.linkedin.com/in/seandanson/
Henri Roelings, Founder | Hospitality Net. You can reach me at [email protected], https://www.linkedin.com/in/henriroelings/